With the rise in the use of fortified dairy products, fortification manufacturers have focused on identifying new micronutrients as new and innovative solutions are developed for end product manufacturers. A major challenge for manufacturers of fortified dairy products is to provide the essential calcium content that makes up their products while maintaining their taste and appealing properties. According to the IMF report, companies actively contributing to the growth of the global fortified dairy market include Fonterra Group Cooperative Limited, BASF SE, Nestlé SA, General Mills, Inc., Bright Dairy & Food Co., Ltd., Danone , Modern China. Dairy Holdings Ltd., GCMMF Ltd., Arla Foods UK Plc and Dean Foods Company.
The need to replenish lost nutrients leads to the penetration of fortification into dairy products.
The dairy industry is one of the most promising of many applications in the food and beverage sector. Although dairy products are considered an excellent source of essential nutrients, many processing methods, including ultra-thermal processing, pasteurization, spray drying and heating, lose some essential nutrients. Therefore, replenishing lost nutrients has become essential and fortification has emerged as a very effective way to maintain lost nutrients in dairy products. Dairy products fortified with vitamin D also improve calcium absorption while maintaining blood calcium levels.
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Health-conscious consumers are beginning to see yogurt as a healthier alternative to dairy products, including high-calorie ice cream and milkshakes. The accelerated penetration of fortification technology in yogurt has further boosted sales of functional foods. Countries around the world are increasing the sales of these products by better understanding the importance of fortification and adopting the practice of fortifying dairy products. On the other hand, fortified dairy products will be somewhat limited in their adoption in developing and low-income countries due to their relatively higher prices compared to non-fortified dairy products.
APEJ dominates the world market for fortified dairy products
The global fortified dairy market will continue to be dominated by Asia-Pacific Ex-Japan (APEJ), with sales expected to reach nearly US$50,000 million by the end of 2032. APEJ market will post the highest CAGR until 2032, followed by North America. Europe will dominate as the second most profitable market for fortified dairy products. The North American market will grow at a relatively higher CAGR than the European market by 2032.
Powdered milk and powdered milk are expected to remain the top revenue-generating products in the market, after milk and flavored milk. Flavored milk is expected to remain the top-selling product in the market until 2032. Sales of yogurt and dairy-based milk in the global fortified dairy market are expected to register a parallel increase until 2032.
Modern commerce to maintain a major sales channel for fortified dairy products
In terms of revenue, Hyundai Trade is expected to remain the leading sales channel for fortified dairy products, with a projected market share of over 30% during the forecast period. Profits from sales of fortified dairy products in convenience stores and department stores will always be substantial and will be roughly comparable to those of modern commerce as a whole.
Although vitamins remain the leading micronutrient used for dairy fortification in terms of imports, sales of minerals are expected to register the fastest growth in the market through 2032.
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