Hatsun Agro Expands Its Dairy Product Portfolio; sell paneer under the Arokya brand


The company said its products are exported to 38 countries around the world.

Dairy company Hatsun Agro Product Ltd announced on Wednesday that it has expanded its product portfolio by introducing the paneer under the ‘Arokya’ brand in Tamil Nadu, Karnataka, Andhra Pradesh, Telangana, Goa, Maharashtra and Pondicherry. .

The Tamil Nadu-based company already sells milk and curds under this brand. In a regulatory brief, Hatsun Agro informed that it has introduced ‘Arokya’ Paneer, a new addition to its large dairy portfolio.

“The Arokya brand stands for high quality milk and curds and is the preferred brand for thousands of consumers. Arokya Paneer is an important brand extension in our dairy segment, ”said Company President RG Chandramogan.

The product is available in a 200 gram package and is priced at Rs 100, according to the record.

Hatsun Agro is a leading private sector dairy player in India. She gets her milk from around 4,000,000 farmers.

Its portfolio includes: Arun Icecreams, Arokya Milk, Ibaco – an upscale ice cream store chain, and Santosa – a fast growing livestock feed brand.

The company said its products are exported to 38 countries around the world.

Hatsun Agro posted net profit of Rs 246.35 crore on total income of Rs 5,575.50 crore in the last fiscal year.

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